Multi author websites are a different breed from the more common single writer blog. For starters, in their set up and management there are a whole host of other factors to consider including user roles, editorial duties, quality control, scheduling, and co-authorship.
That being said, the upside to having multiple authors With just a few resident authors and guest writers who regularly contribute content—and most likely publicise their work—you are more likely to draw a higher amount of traffic to the site than any single author could ever do.
To ensure you make the most of having multiple authors, and also make it as easy as possible to manage, there are several things you should put in place right from the get go. With the help from a few tips and tricks—and the odd plugin—you will have your multi author site ready and firing in no time.
- Create Editorial Guidelines
Your editorial guidelines are the bible to your blog’s tone, style, and overall voice, and should be one of the first things you focus on. They give your writers a set of principles to follow and refer back to, and also provide an easy way to get new writers up to speed when scaling up your site.
Simply put, editorial guidelines are there to answer any questions a new writer may have, and are thus based on a common framework which we have briefly outlined below:
- The site objective and target audience — What is the purpose of your blog and who is your ideal reader?
- Style and formatting tips — Headings, subheadings, bullet points and styling; Basically anything that will save you time in the editing stage.
- Linking policy — What is your approach to external and internal linking? Do you allow the author a link to their own website or bio?
- Image requirements — Do you expect images in your posts? And how do you ensure images are in accordance with copyright laws?
- Develop an Editorial Workflow
If editorial guidelines provide the bible for your writers to live by, the editorial workflow is how they put your teachings into practice. And at the heart is your editorial calendar.
With an editorial calendar you are always one step ahead; articles are scheduled days or weeks in advance, and plenty of time is available to make edits and still publish before the deadline.
Here’s an idea of what a standard editorial flow looks like:
- Assign work to writer
- Receive draft from writer
- GIve feedback to writer
- Writer makes edits
- Publish article
Of course, most of this could be done through back and forth email, but a more efficient way would be through using the Edit Flow plugin. With built in user groups, editorial calendar, and a custom way of marking the status of posts, it’s a highly effective and comprehensive way of managing your editorial workflow.
3. Showcasing Writers
Showcasing your writers is a great way to encourage additional traffic to your site. Not only can you can take advantage of their social networks to draw in traffic, but it also makes the writer feel more appreciated and allows them to take full contribution of their work.
We believe the best way to do this is through The premium option which they offer is in our opinion well worth it, mainly due to its enhanced functionality and linking.
Looking for more tips and tricks for managing your multi author blog? Check out