Category Archives: Pay Per Click
Negative keywords are a strategic way to prevent your keyword from showing when your audience isn’t interested. Learn more.
Brands that personalise their content see a 27% increase in conversion rates that don’t. However, in today’s internet age personalisation can hover on the verge of creepy if it isn’t implemented thoughtfully.
According to an online shopping comparison report by CPC Strategy, Google Shopping is by far the greatest source of traffic and profit for merchants. Here’s how to get started with PLAs.
When dealing with Pay Per Click accounts, you can find yourself wading through a mess, not knowing where to begin when it comes to tidying it up and moving forward